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How corporate giving can go beyond the blank check

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Corporate giving has become a fundamental part of company culture around the globe. While it’s true that funding is a critical part of keeping charities operating, just throwing cash at causes isn’t enough if companies want to truly maximize these partnerships. Real partnership comes from companies investing their people’s time, energy and passion on the ground, as well.

Companies showing up to do real work opens opportunity for meaningful connections and bonds between people and partner organizations. Being physically present — whether it’s serving meals, mentoring kids or any number of on-the-ground actions — amplifies their impact and it unites like-minded people within the company toward a shared goal. They may not be on the same team when they’re back at their desks, but while they’re volunteering their time as a company team, they’re united.  Read more...

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